Natalie Tong has recently denied rumours that her bakery business is declining in profit.

The actress, who attended the launching of Oxfam Charity Sale 2026 recently, responded to the media’s question regarding reports about her bakery, 33 Cubread, and stressed that her business is doing well.

“We have received many invitations for new store openings, wedding catering, and many more. Thank you all for your support,” she said.

As for the disappearance of the long queues that were seen before when the bakery was first opened, Natalie explained that the bread is now baked at different times to avoid having people wait in line for too long.

She also revealed that they have also opened temporary promotional shops to make it easier for customers to buy.

Natalie launched her artisanal Japanese bakery in late October 2024, and operates under the expertise of celebrated Japanese baker Yoshiyuki Kawashima.

Natalie Tong denies bakery sales are going down, celeb asia, natalie tong, theHive.Asia
The bakery is known for its cube bread

(Photo Source: 33Cubread IG)