Korea Tourism Organization (KTO) is proud to announce the appointment of South Korean actor, Lee Jae Wook as its Honorary Ambassador of Korea Tourism Organization.

The South Korean heartthrob and “Alchemy of Souls” star recently made a special trip to Malaysia to officially receive his appointment, much to fans’ delight, as they came to catch a glimpse of the celebrity at the PJPAC at 1 Utama, Selangor.

Fans who purchased any Korea Travel Packages from any of KTO’s participating Tour Agency, Airline and Online Travel Agency Partners from 13 September to 11 December 2022 were also given the chance to meet the actor up close and personal at the “Annyeong Kawan with Lee Jae Wook” meet and greet on 20 December 2022.

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Lee Jae Wook is Honorary Ambassador of Korea Tourism Organization
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The actor recommends several notable places to visit in Korea

“We are indeed honoured to have Lee Jae Wook here with us as our Honorary Ambassador of Korea Tourism Organization. With his appointment, we hope to further elevate Korea as the top travel destination for Malaysians and create more opportunities for Malaysians to discover Korea with Lee Jae Wook”, said Mr. Yang Kyung Soo, Managing Director of Korea Tourism Organization.

Mr. Yang Kyung Soo added, “Together with Lee Jae Wook, we are excited to present South Korea’s unique and attractive experiences through a series of videos on our social media channels and at the in-person meet and greet session. We expect a positive response from Malaysian fans, particularly from K-drama and K-pop fans.”

On the other hand, Lee stated that it was an honour for him to be appointed the ambassador and was looking forward to coming to Malaysia, especially since his said drama is the top trending drama on Netflix in Malaysia.

“I was greeted with such love and warmth from the moment I arrived in Malaysia, and this will remain as one of my fondest memories. I would like to say thank you one more time,” he stated.

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Lee Jae Wook wants to try the local food

Asked if he has tried any Malaysian food, the actor said, “I have still yet to try any of them but I heard there are many delicious food such as nasi lemak, laksa, etc. I would definitely give it a try when I have the chance to.”