Hear ye, hear ye! AirAsia is seeking for an idol, a virtual one to be exact.

The airline recently announced that it is on the hunt for the next virtual idol of the region – that is a content creator who uses a digital avatar – as part of its Project Kavvaii programme. The winner will be able to sign a one-year contract with AirAsia as a paid content creator and will represent Southeast Asia to the world.

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Applications are open now till 28 March 2021

According to the Project Kavvaii website, the programme aims to provide potential talents with the best resources to be the best VTuber of the region and be a stellar representation of Southeast Asia to the world.

“We will assist our talents to chart a proper career trajectory by supporting them on the business side of things, searching for potential clients, track monetary channels from your streams, provide marketing support and all they have to do is concentrate on what they do best.”

Application requirements include being female above 18, fluent in English, and able to stream a minimum of three days a week. The open audition for Project Kavvaii’s first virtual idol commenced on 10 March and runs up to 28 March 2021.

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