It looks like Bollywood has also sniffed out the lucrative business of NFTs (non-fungible tokens), with one of its biggest star to become the first to offer his NFT collection.
As reported on NDTV, Big B is set to launch his own collection on the BeyondLife.club platform, which includes his recital of poems from “Madhushala”, the renowned collection of poems by his father Harivansh Rai Bachchan, as well as his anecdotes from his much-celebrated career.
In a statement, BeyondLife.club said, “Bollywood megastar Amitabh Bachchan will be the first one to roll out his NFT collection through BeyondLife.club. These collectibles will represent his legendary status and mark the opening of this maiden NFT platform.”
At the same time, the website will also allow people to share their NFT ideas on the platform, which will then be communicated to the Bollywood star.
“It could be an audio clip, a signed poster or even a meet and greet. Go wild,” the website stated.
According to Forbes, an NFT is “a digital asset that represents real-world objects like art, music, in-game items and videos. They are bought and sold online, frequently with cryptocurrency, and they are generally encoded with the same underlying software as many cryptos.”