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Paperplane Pursuit, Bunkface and Dennis Lau have been chosen to be part of the delegation to the Marche International du Disque et de l’Edition Musicale (MIDEM), the annual event where artistes, technology and brands are connected by music.

The event will be held in Cannes, France from 3 to 6 June 2016.

The three performers were chosen due to their accomplishments and their track record for independently leading their very own music companies;

Paperplane Pursuit – Breaking Records
Bunkface – Bunkface Productions
Dennis Lau – Mosaic Entertainment Group

“It’s our first time in Europe, and we hope to meet and network with music companies from the continent who can assist us in penetrating the European market,” said the Paperplane Pursuit’s vocalist John O as reported by News Straits Times.

“Ultimately, our goal is to penetrate the US market, but we believe in doing things one step at the time, and Europe is a good place to make an international start outside Southeast Asia.”

Electric violinist Dennis Lau stated that he will be shooting a music video at Cannes for his new single “Largest Movie” which is a Jay Chou cover.

This will be the fourth consecutive participation by Malaysia at the MIDEM which aims to promote the nation’s music industry.