What happens when you join one of the most iconic sport brands and one of the most iconic movies of all time? Well, you’d get “mi adidas Superstar 80s Star Wars”!
The German multinational sports brand is using its mi adidas platform to allow fanatic “Star Wars” franchise fans to customise their very own personal “Star Wars” themed Adidas shoes.
In conjunction with the release of the latest “Star Wars” instalment, “Star Wars: The Force Awakens”, fans can now design everything from the shoe tongue, to laces, lining, heel patch, sole and stitching – into everything “Star Wars”!
According to mi adidas press release obtained by Dork Side of the Force – a Star Wars fan site reporting all Star Wars related news:-
“mi adidas unites an adidas Originals icon with the legendary Star Wars film franchise for mi Star Wars Superstar. Using the classic Superstar 80s model as a canvas, mi adidas users can now make custom designs in adult and youth sizes using all-over prints, exclusive lace-locks, Star Wars laces and custom-molded Darth Vader and Stormtrooper Shell-toes. With endless combinations it’s a chance to create true one-of-one editions of the legendary three-stripes shell-toe.”
Check out some of the designs below!
The price for each customisable pair of shoes starts from around USD100 and goes up from there.
“Star Wars: The Force Awakens” will be released globally on 17 December 2015, so time to get creative and design those shoes so that you can wear it for the premiere night!