In an interview with “Good Weekly”, the soon-to-be 30-year-old Chau said that her brand would be called “LaaNaa” and she already has two-year and five-year plans for it to grow.
Actress-model Chrissie Chau plans to launch her own lingerie line after her contract as brand ambassador for lingerie companies have expired.
“I will need to improve the online market for the first two years. Everything needs to be stable first, then I will buy a store, because rent is too cost-effective. I hope to open stores in Causeway Bay and Central,” she said in the interview.
Chau added that she decided to take on the lingerie business after she was asked to invest in the business together by someone.
“In the previous years, I was a lingerie ambassador. I cooperated with people who I worked with before. I know that the lingerie business is lucrative. Luckily, this year someone was looking for me to invest money to open a lingerie business together. It is always good to have your own business and of course I did not want to miss this chance,” she said.
Chau explained that “LaaNaa” would be an eight-figure company, with designs from America to cater to women of various sizes in Europe and Asia.
Chau hopes that “LaaNaa” would become a success at the end of her five-year plan and that the brand would be recognised internationally.
“I also hope one day my brand will become like Victoria’s Secret, an international well-known brand which has its own lingerie, perfume, jewelry, and even men’s…….most wanted fashion brand!” she added.
(Photo source: desk.159.com)