MTV introduces a new music app, MTV Trax in Malaysia
MTV latest digital music app, MTV Trax is now available in Malaysia!
It is an instantly accessible mobile music service that is available on Digi’s Music Freedom app.
The songs are curated by MTV, featuring more than 100 music tracks refreshed on their smartphones daily.
“In this age of easy access to music and audience’s shorter attention spans, fans place a high value on curated content from credible, trusted music experts,” said Paras Sharma, Vice President of MTV & Digital Media, Viacom International Media Networks Asia, in a press release obtained by Digital News Asia.
“Delivering high quality products and experiences is key to winning over our audience as we continue to engage them,” he added.
Powered by the MusicQubed platform, the app can be downloaded for FREE and it includes a two week free trial for the premium features!
After the trial period ends, users can continue using the premium features by paying a monthly subscription which is priced around RM13 on iOS, and RM7 on Android.
Additionally, Digi subscribers who activated their Digi Music Freedom service, can now download the app’s content without any data charge!